Hair clay is one of the most popular hair products for men. And for good reason — clay gives your hair more texture, volume and a matte finish without looking greasy. Especially men with short to medium-length hair are increasingly choosing a good hair clay over gel or wax.
But how do you actually use clay the right way for your hair type?

How do you use a clay?

A hair clay is used differently from a gel or pomade. It's all about the right amount, an even distribution and the moment you apply the product.
Follow the steps below for the best result.

1. Start with clean, towel-dried hair

Clay works best on clean hair. Wash your hair first with a mild shampoo to remove excess grease and old styling products. Then towel-dry your hair.
Many men make the mistake of applying clay to wet hair. This causes the product to lose its hold and your style won't last as well. Slightly damp or dry hair gives you more volume and texture.

2. Don't use too much product

When it comes to hair clay: LESS IS MORE!
Start with a small pea-sized amount. Got thick or longer hair? Go in for a second round.
Too much clay quickly makes your hair feel heavy, stiff or greasy. Especially with fine hair, this can cause your style to collapse.

3. Warm the clay between your hands

Rub the clay thoroughly between your palms until the product becomes soft and transparent. This ensures you can distribute the clay evenly.
A matte clay often has a dry texture. By warming the product first, you prevent clumping in the hair.

4. Work the clay from back to front

Apply the clay to the back of your head first and slowly work your way forward. This prevents too much product from ending up at the front of your hair.
Work the clay thoroughly through the hair from roots to tips. This creates more volume and keeps your style in shape longer.

5. Style your hair into shape

Now you can style your hair however you like. Use your fingers for a natural messy look or a comb for a more structured style.
Clay is ideal for popular men's hairstyles such as:

• Textured crop
• Quiff
• Messy hair
• Side part
• French crop
• Short hairstyle with volume

A major advantage of hair clay is that you can restyle your hair throughout the day without adding extra product.

Best Clay for men

The best clay for men depends on your hair type and the look you want to create. Some clays offer an extremely strong hold, while others are more flexible for a natural finish.

What should you look for when choosing a good hair clay?

Clay Matte finish

Most men nowadays are looking for a matte clay. This gives your hair a natural look without any wet or shiny appearance.

Clay Hold

• Light hold: natural movement.
• Medium hold: flexible and suitable for daily use.
• Strong hold: ideal for thick hair or styles with a lot of volume.

Clay Hair type

• Fine hair: choose a light clay with plenty of texture.
• Thick hair: use a strong hold clay.
• Curly hair: choose a flexible clay that doesn't dry out.
• Oily hair: a dry matte clay works best.

Top 10 Clay

The best clays are listed in this Top 10 Clay. Hair clay is one of the best hair styling products you shouldn't be without in your bathroom. With the best clay, your hair gets a firm hold and matte finish — incredibly popular, easy to restyle and long-lasting.